Director of Monetization
Midtopia’s Director of Monetization will oversee all revenue generation for Midtopia and Midtopia artists with an emphasis on creating new scalable and sustainable concepts for revenue generation.
Supervises Midtopia DSP & Playlisting Manager
Duties / Responsibilities:
-Assess all revenue streams and analyze returns to advise admin staff and board of directors on best paths forward.
-Advise on profitability of initiatives and work to create efficiencies and sustainable revenue models.
-Assess current industry models for monetization and work to create new models with greater efficiency and return.
-Create business plans for Midtopia roster artists, exploratory development artists, and a la carte services.
-Create business plans and projections for all Midtopia initiatives.
-Develop and implement strong revenue streams for products including merch, vinyl, ticket sales, fan club initiatives, vip packages, appearence fees, sponsorships, endorsements, and any other potential standard practices.
-Augment label education on best practices and navigation through the partners.
-Drive critical analysis of digital partnerships to maximize opportunities.
-Develop opportunities for sponsorships and other revenue generating partnerships.
-Create plans to gain sync and other licensing and publishing opportunities.
-Strategize and communicate partner platform placements and programs to maximize Midtopia priorities with DSPs.
-Manage and optimize partner platform systems and analytic tools.
-Create digital strategy projects and plans and work with DSP & Playlisting Manager to implement plans.
-Optimize revenue growth through platforms and partner programs.
-Build mutually beneficial partnerships with all sizes/types of partners.
-Lead center driven and cross partner initiatives (Coordinating lean-in efforts with multiple internal and external teams).
-Create and maintain strong relationships with DSP’s.
Email cover letter and resume to Jessie Hartke at [email protected], with the subject line “Director of Monetization”.